Zeek "Built" Warzecha smiles as he looks out at the "R" sign, reflected in his sunglasses, during the first Rainier Beer "R Crawl" stop at 9 LB Hammer in Georgetown. Before the sign returns Thursday to the top of the old brewery, the signature neon is touring the city on a flatbed trailer this afternoon.
For Western Neon, the company that manufactured the new “R” that will sit atop the old Rainier brewery, iconic Seattle signage is a familiar task. The company will raise the giant letter in a big party on Oct. 24.
As Seattleites watch the new 12-foot Rainier Brewing “R” being hoisted atop the old brewery along Interstate 5 later this week, some onlookers will be holding their breath.
“When you go to plug it in, you just hope that it works,” said Andre Lucero, president of Western Neon, which fabricated the new “R.” “During travel, while the crane is picking it up, anything could break. And then you have this major countdown, and it doesn’t light ... ”
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